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Selecting Research Topics with Product Development in Mind

I recently published a short article in the IEEEGOLDrush newsletter (June 2009, p. 15) about what differentiates successful projects from those that struggle for attention. The defining characteristic is market need.

It is often much easier to fill a need than it is to create a need for a new technology. That’s not to say it can’t be done, but it’s certainly the exception to the rule.

Here’s a link to just my article on how market need affects the success of projects, or you can read the entire IEEEGOLDrush newsletter here.

Josh Mull
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